Canon Launches Print For Action Initiative

According to Canon, a survey by Canon USA found that 47 percent of Americans “Would Feel Sad in a World Without Print.” Thus, Canon’s new initiative seeks to “highlight the power of print’s versatility by coupling Canon’s deep heritage…with [statistics] to educate and help empower future business leaders.”

The study’s results found that 48% of millennials still read books, 51% of millennials gave someone a printed card in 2018, and 43% of millennials use printed calendars.

Read Canon’s Announcement here.